In a large company employing a centralized experimentation model for Conversion Rate Optimization (CRO), managing AB tests across multiple teams and boards presents a significant challenge. Our current workflow, where various teams utilize individual Monday.com boards for their tasks, including AB test management, leads to fragmented information and inefficient oversight.
Each team meticulously tracks their AB test tasks within their respective boards, detailing progress for developers, designers, and other stakeholders. However, the critical need arises for a unified, centralized view of all AB testing initiatives across the organization. Without a consolidated dashboard, gaining a holistic understanding of new AB test ideas and their progression becomes cumbersome, requiring manual navigation through numerous boards and filtering relevant items. Updating these scattered items is equally inefficient, demanding repetitive actions across different locations.
While a standardized form for generating AB test items and populating specific boards could be implemented, the inherent requirement is to maintain these items across diverse boards and groups. Furthermore, a bi-directional synchronization is essential. Updates made by team members on their individual boards must seamlessly reflect in the central overview board, and vice versa. Each AB test item encompasses approximately 15 fields and undergoes frequent updates throughout its lifecycle, underscoring the necessity for robust, automated cross-board item synchronization. This functionality would provide a comparable solution to manually setting up and maintaining a centralized overview, significantly enhancing our AB testing management process.
Does this detailed explanation of our use case for cross-board item synchronization clarify the need for a solution that offers functionality akin to what Joanna previously described?
